Syndicated Research

What is Syndicated Research?

Our syndicated research origin story comes from our turnaround of the Nielsen Mobile Insights data we brought under the HarrisX brand in 2017. Now, you can currently subscribe to five different robust syndicated trackers covering the Technology, Media, and Telecommunications industry with various custom enhancements and dashboard access.

Use cases:

  • Use the Mobile Insights Survey or Total Communications Survey to track consumer attitudes on smartphones, wireless services, home communication, and home entertainment systems
  • Dig into our Connected Life Survey or Connected Device Survey to understand how consumers are interacting with devices connected to their home internet, connected vehicles, and other wearable technologies
  • Track Business Decision Makers to understand how they are thinking about their corporate wireless accounts
Case Study:
Connected Consumer
Learn more

Challenge

Our telecom infrastructure vendor wanted to track how U.S. consumers connect to the internet to shape their product roadmap and strategy.

Approach

To do this we combined Survey Research (connected users) with Telephia data (app usage) to draw a compelling picture of the connected consumer.

Results

HarrisX data, coupled with Telephia app insights, reveals the devices, apps, and networks smartphone users utilize for internet access.

  • Monthly/Quarterly
  • National
  • 40k Respondents

Let's find the right solutions for you.

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