$9,800.00
The HarrisX Holiday Shopping Study explores consumer behavior, attitudes, and spending habits around technology goods and services in the 2019 Holiday Season. The report delves into spending amounts, demographic breakdowns, purchase channels, and top brands/products, among other topics. This report comes with a summary Databook which offers summarized data views, including top-line results for all 30+ survey questions, key demographic cuts (age, gender, income, region, etc.), and trended data.